Helping people make better brand choices

The Ethical Brand Foundation is part of a growing international movement of people and organisations concerned about the commercial exploitation of the planet and its people. We are driven by a Purpose, which is to help the world make better choices. Our not‐for‐profit structure is designed to assure the independence and unbiased integrity of the eb™ trademark in perpetuity with profits from our commercial activities earmarked for a Mission which is to support entrepreneurs from disadvantaged backgrounds. To find out more about what we are doing to help you make better choices about what to buy and where to work, shop, play, rest or invest, visit us at www.ethicalbrand.org or any of the links below.